

HOUSEHOLD LEGACY

Household Legacy is a part of Curated jewelry collection SS15. The necklace has a new appearance because the decorative parts of the jewelry, which are usually embellished with delicate precious materials, are replaced with a single low-relief-surface EVA (Ethylene Vinyl Acetate) through Vacuum forming technique generally using in the industrial design process. This method keeps the original silhouette of a traditional necklace. Ultimately, users are enabled to relate the new look of imitative classical jewelry to the original one. This friendlier version of classical necklace allows them to more easily mix it in with their everyday outfits.

The idea mentioned leads to a pragmatic approach to the challenge of achieving proper balance, which required plenty of self-experimentation in the design process. To overcome this challenge, the imitation of the “Vacuum Forming Technique” with a considerable number of models, including found objects and household equipment are carefully conducted.

Mold making is a part of the Vacuum Forming Technique process by using a three-dimensional CNC model that can provide the original form of the classical. Furthermore, working on the proper size, scale and proportion are seriously taken in the process.

To consider the design process, as each piece of a necklace consists of several standard jewelry units, the system of this is applied to the design process, resulting in more design combinations by simply adding supplementary jewelry units or layers to the basic one.

Another challenge of this project is how to produce a handmade necklace on a larger scale; especially, when it comes to commercial purposes and the production cost-saving at the same time. As a result of this, this photo is an evidence of the mixture of craftsmanship and manufacturing industry for the ultimate efficiency of the result.

The post-production of this project is not only packshot and fashion shooting, but also display which is set up at Romeo’s showroom in France. Moreover, EVA package with instructions on how to take care of the EVA necklace is specially designed for the distribution.
